A New Zealand pizza chain pulled a billboard featuring Adolf Hitler from three of the country's largest cities on Thursday after the Jewish community lodged several complaints with the company and with the New Zealand Advertising Standards Association.

The 'Hell's Pizza' advertisement, featuring Hitler performing his infamous Sieg Heil salute while sporting a pizza, calls on customers to purchase its product with the words, "It is possible to make people believe that heaven is hell."

The billboard refers to a well-known statement the former Nazi dictator once made: "By the skillful and sustained use of propaganda, one can make a people see even heaven as hell or an extremely wretched life as paradise."

The advertisement was "in bad taste" and "deeply offensive," the New Zealand Jewish Council wrote in a letter of complaint to the pizza firm...