[...]The four companies that Goldfinger is now actively involved in are an unusual mix. His first investment was in i-Cognito. The company develops technology that identifies Internet content using artificial intelligence and enables sites to be catalogued according to content. Next comes start-up called FiTracks, which was founded in August 2000 and has developed a 3D measuring technology that makes a virtual map of the foot and matches suitable shoes. The company has raised $1.5m. so far from private investors including Goldfinger. Thirdly there's Strategy Runner, an Israeli-American company based in Chicago. The company, which was founded in 1999, has developed a hands-free, auto-execution trading platform and has sold systems to three of the 10 largest clearing houses in the US. [...]

His real baby, however, is Dotomi, where he holds the position of chief technology officer. It's not surprising that Dotomi should attract so much of Goldfinger's attention since in many ways it is the closest in character and concept to Mirabilis. "I can contribute the most to Dotomi," admits Goldfinger, who is one of the founding members of the company.

Dotomi, which was founded in 2000, has developed a new direct communication channel for relationship marketing between corporations and their customers, via the web and interactive TV. The technology enables companies to send personal one-to-one messages via advertising spaces on the web to clients who opt into the service, creating a highly focused, permission-based new marketing channel.[...]